V I D E O A G E a N o . 1 a J a n u a r y 2 0 1 3 Cover stories: LATAM’s content piracy business is a $3.5-billion-a-year industry Europe looks to Latin America for TV business growth margins Mistakes content sellers make that don’t make international program buyers content. In other words where sellers go wrong with buyers History repeats itself: NATPE at 50 is like NATPE at 35 4. World: The U.S. in ads, VoD dollars; Brazil in football reais 6. Book Review. Don’t touch that dial: Inside the rise and fall of “Must See TV” is top of the rock 8. ATF Review. Asia: A tough TV territory facing a difficult market 13. Sección en Español s El mercado NATPE gana fuerza en vísperas del festejo de sus “Grandes Cinco” s Piratería de contenidos en América Latina: Un tema costoso por todos lados s La vida del comprador de programas ha cambiado, pero no la atención hacia él 32. Travel news, trade show calendar 34. My 2¢: Film festivals are useless to the industry
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