Video Age International November-December 2011

DE C E M B E R 2 0 1 1 (Continued from Page 4) The market’s objective is to emphasize the value of TV drama, to reward quality products and to promote co-production. Argentina is considered one of the world’s largest producers and exporters of TV content and formats, airing TV shows in 80 countries, and having sold 40,000 hours of programming in the past year. Argentina’s audiovisual industry consists of more than 410 companies. FyMTI provides attendees with the chance to test pilots and launch new shows, present co-production projects, broker deals, get up-to-date with industry trends and more. This year’s event featured 100 drama titles, 15 conferences, 90 business meetings, 50 accredited journalists and 50 guest speakers from Latin America, the U.S., Europe and Asia for a total of 500 attendees. Filipino Plus TV in Europe Owing to the launch of Filipino Plus from Orbit Showtime Network (OSN) and TV2MORO, premium and exclusive content from the Philippines will now be available to the Filipino community in Europe as a pay-TV entertainment package. Six video channels and two radio channels will be featured as part of the Filipino Plus TV entertainment package. The channels — Kapatid TV5, Aksyon TV, GMA Pinoy TV, GMA Life TV, Pinoy Extreme, M&L TV, DZBB and DWLS-FM — will show a broad spectrum of content including sports, variety shows, movies, and radio channels. “We’re delighted to be doing this with TV2Moro, which is a successful IPTV platform in the U.S. dealing with ethnic channels,” said Emad Morcos, OSN’s vice president Strategic & Business Development. “This is an extension of their business and our relationship with them. The distribution will be right across Europe focusing on Scandinavia and Western Europe,” he added. The programming will be delivered via IPTV, which requires only a broadband connection and the Filipino Plus IPTV set-top box, which is provided gratis with subscription to the package. Filipino Plus will be available via Filipino dealers in various European cities. TV2Moro’s CEO Elie Kawakabani and OSN’s vice president Strategic & Business Development Emad Morcos SPORTEL Raced Through Monaco Amparo DiFede, recently appointed administrative director of Monaco’s Sportel, declared the 22nd annual sports market a great success. According to DiFede, this year 2,330 participants from 970 companies, representing 67 countries took part. This translates to a 10 percent increase in participation over 2010, making 2011 the biggest market in 10 years. The participants filled the Grimaldi Forum with 183 stands, representing a 30 percent increase in floor space. Organized by Monaco Principality’s Mediax, the market kicked off on October 10. A variety of events were packed into the four-day convention, including a symposium examining the following question: “Smart TV: Added Value for Sport?” Inanticipationof the2012Summer Olympic Games in London, international conference “Olympic Games – The Lean Forward Revolution in Sports” looked into how leading sports broadcasters are innovatingbymaking content omnipresent on various consumer devices and platforms and by creating sports services that complement the television broadcast. Another notable event was the press event titled, “World Judo Championships, Paris 2011 and Its Media Coverage.” TheGeorgesBertellottiGoldenPodium Awards honored directors of the world’s best sports TV images. This year, the jury for the awards ceremony included writer director Régis Wargnier, sailor Olivier de Kersauson, sailor Philippe Monnet, F1 consultant Patrick Tambay and cyclist champion Alexandre Vinokourov. SPORTEL will host its next market March 12-14, 2012 in Rio de Janeiro, Brazil and will return to Monte Carlo in October. V I D E O • A G E 6 ALWAYS ready entertainmentcrime actionlifestylereality D E V E L O P M E N T • D I S T R I B U T I O N • R E P R E S E N T A T I O N +1 203-855-7979 | info@cableready.net Visit cableready.net to see full episodes of our entire program library. NATPE Booth # 414 Contact sales@cableready.net to schedule a meeting 55x60, 10x120 48x30 13x30 18x60 11x30 10x30 175x30

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