Videoage International August-September 2025

6 “Jornadas is a reflection of our industry: it reinvents itself year after year to support an ecosystem in constant transformation,” said Federico Fornelli, president of ATVC. “Each edition represents an opportunity to evolve. This new format will allow for a more dynamic and accessible exchange aligned with the current needs of the sector. With the event just a few months away, we are confident in our collaborative work to ensure every detail meets expectations.” For his part, Sergio Veiga, president of CAPPSA, added: “Each year, our goal is to improve the experience of all stakeholders involved in Jornadas, creating a space that more effectively connects technological innovation, content, and the visitors who attend the event.” In addition to the trade show, Jornadas Internacionales 2025 will highlight multiple simultaneous spaces for workshops, technical training, and conferences featuring top-level speakers. One of the leading meetings for the TV hardware and content industries in Latin America — the Jornadas Internacionales, a TV trade market jointly organized by Argentina’s ATVC (cable TV channels) and CAPPSA (cable TV equipment) associations — will return to the Hilton Buenos Aires Hotel on October 7 and 8, 2025. In line with the trends of major global events and trade shows, the Jornadas (which in English translates as “the days”) Internacionales TV market will adopt a new space layout for its 35th edition. This reconfiguration will offer greater visibility to exhibitors and foster more dynamic interactions between brands and attendees, with the goal of boosting networking and generating business opportunities. Argentina’s Jornadas Wants to Reaffirm Its South Cone TV Role television, and creative market, which includes a conference program, networking opportunities, and business meetings) will be returning to Cape Town as part of FAME Week. Reed Exhibitions, MIP Africa’s organizer, recently announced free passes for verified buyers to attend the show. The passes are available on application to buyers from around the world and grant access to a broad and diverse range of distributors, studios, and producers with a strong focus on Africa. While African film and television continues to captivate audiences worldwide, structural challenges — such as limited funding, policy uncertainty, and digital inequity — still hamper the full realization of the sector’s potential. MIP Africa Expectations (Continued from Page 4) VIDEOAGE September 2025 World

RkJQdWJsaXNoZXIy MTI4OTA5